What is ARR vs MRR?

Nexa Consultancy | Startup & Finance Glossary

Annual Recurring Revenue (ARR) and Monthly Recurring Revenue (MRR) are the lifeblood metrics of a SaaS business. MRR is the predictable revenue a company expects to receive in a given month, while ARR is the annualized version.

For Startups: Early-stage startups typically focus on MRR as it provides a more granular, month-over-month view of growth and momentum. As the business scales and contract values increase, ARR becomes the more common metric for discussing scale with investors.

For SaaS: These metrics must only include committed recurring revenue. One-time setup fees or professional services should be excluded to maintain the integrity of the metric.

Calculation: ARR = MRR * 12

Example: A SaaS company with an MRR of ₹50 Lakhs has an ARR of ₹6 Crore.

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